Courtesy of Fran Minnaert    
 
 Midwest Edition Electronic Newsletter
 
Calendar   Useful Web Sites Questions & Comments Contact Information
Merchandising/Business Operations Cattle Show Chow Companion Animal Horse

November 10, 2006
Volume 1, Number 7

A couple of weeks ago I had the opportunity to attend the Upper Midwest Sales Conference in Minneapolis. At this meeting they started to unveil the new Better Animals Program that will be our sales and marketing program for the future. Even though they gave us only bits and pieces of the program, it was exciting to see the new and aggressive sales approach being introduced to grow your feed business in years to come. This new program will be presented in its entirety at the Retail Solutions Expo that will be held in Phoenix on February 6 – 8, 2007. The Better Animal Program will be replacing the current Purina Gold and Cattle Drive programs.  I can’t over-emphasize how important it is for you to attend this Expo and learn about our Better Animals Program. Complete details of the Expo are listed in the Calendar section of this newsletter. I have already reserved my motel room; I would suggest you do the same.

CONFERENCE CALL – Please note that we will be conducting an important conference call for all employees on Friday, November 17th. This is an opportunity for owners, managers, sales people, counter sales people, and mill personnel to learn first hand about new products and programs without leaving your business.

Friday, November 17th    8:30 – 9:15 AM    Call 866-909-3746    Passcode 1952304

Fran
Fran Minnaert
Lifestyle Consultant
16405 "W" Street
Omaha, NE   68135
(402) 650-6150

E-Mail:  fminnaert@landolakes.com


Calendar

Nov. 17th      CONFERENCE CALL, 8:30 am to 9:15 am.  Call 1-866-909-3746, enter 1952304 when asked for passcode.  Learn first hand
                       about new products and programs right in the comfort of your own office.  We will be covering the 3 new Exclusive products, Show Lamb
                       Starter and the Retail Solutions Expo.

Feb. 6th-8th   RETAIL SOLUTIONS EXPO - Phoenix, AZ   (Click here to view Phoenix Expo flyer and Registration Form)

    

Coupon Redemption Program

There are FIVE easy steps to Coupon Redemption -- Click Here for document outlining these steps.  Print this quick instruction sheet and keep it handy.  If you have any questions on coupon redemption or if you need to order additional envelopes or forms, call 1-877-322-8355.  A Coupon Redemption Form must accompany your coupons.  Click Here for Coupon Redemption Form and mailing address.
 

Order Your 2007 Calendars NOW!

We have several different specie calendars available for 2007 as well as a multi-functional Farm pocket calendar -- or choose from Special Companions, Just Horses and Farm Animals.  If you are interested in ordering any 2007 Calendars, contact Global Publishing & Marketing, 1000 Highway 4 South, Sleepy Eye, MN  56085.  Phone:  (800) 421-5254   Fax:  (800) 206-2977.  Calendars run $2.32 each for an order of 50-99.  (Or contact your sales rep for more information.)                Click here for calendar flyer and details!

 

Paul Homb
Retail Development, Land O'Lakes Purina Feed
(815) 541-3406
     E-Mail:  phomb@landolakes.com

Supplementing Grazing with Purlyx Tubs

Cow/calf producers are looking for ways to alleviate feeding hay, especially early in the winter.  Purlyx tubs are a convenient product of choice for supplementing crop residues.  Click Here for more detailed information on grazing practices and the benefits this product can bring.

Purina Impact Starter

Your cattle producer contacts rely on you to bring them nutritional solutions.  When Mother Nature throws us a curve, Impact Starter can address many of these situations.  For more detailed information on Purina's "Starting Line-Up" products, how and when to feed, etc. visit the Cattle Nutrition link on the Purina Mills website (http://cattle.purinamills.com/calves.html) or Click Here for general information on using Impact Starter.



Grand Champion Market Steer

Ky Stierwalt fed Show Chow to his Grand Champion Market Steer, shown at the recent 2006 American Royal Livestock Show in Kansas City!
Click Here to view picture.

Want To Register A Show Chow Winner?

If one of your customers had a Grand or Reserve Champion that was fed one of the qualifying Show Chows, they are eligible for the Show Chow
Winners Circle Award.  For more information and to access the on-line registration:   Go to www.showchowrewards.com -- to register, click on
"Click Here To Register."  All entries are due no later than 60 days after the qualifying show.

Profit-Building Wildlife Block Promotion!

Save up to $1.50 per block!  PE# 0931--One order, one shipment!  Last shipment:  Nov. 24, 2006  (Click Here for promotion details and order form)



Purina Mills Gold ™ Program To Retire!

A new dealer marketing program will be presented in early 2007.  This new program will be a remodeling of the Gold™ Program . . . be sure to continue to plan your HOW meetings and Start 'Em Right events as you have in the past.  Also, the Animal Care Workshop program will be retained but has been moved to June.  Watch for more information as we launch the details of the new program in early 2007!  Your sales rep will be giving you details!
Click Here to review recent letter on this program

Horse Feed Ad Wins Industry Award

Land O'Lakes Purina Feed took second place in the Corporate Advertisement category of the American Horse Publications 2006 Annual Awards Program in Orland, FL.  The ad, which was entitled "Joy" was for Purina Mills Equine Senior and appeared in numerous equestrian trade publications throughout 2005.  Click Here for more details on this exciting award.

Teen Qualifies for National High School Rodeo Finals

Nicole Zuhlke, the 17-year-old daughter of Ross and Karen Zuhlke of Sterling, NE, qualified for the National High School Rodeo Finals held in Springfield, Illinois in July.  Contestants won saddles and buckles, and scholarships were awarded as the 58th Annual National High School Finals Rodeo concluded on July 30th at the Illinois State Fairgrounds.  A record total of 1,563 contestants from 40 states competed.  Nicole feeds Strategy to her 24-year-old horse and has hopes to qualify again next year.  Click Here for event picture

Heritage Horse Product Specials

Click Here to view promotional features on Horse Products featured by Heritage Trading Company.  Orders can be placed by calling 888-669-6050
(opt. 3) or fax to (800) 435-2700 or visit their website at www.heritage-trading.com.


Story About A Christmas Bird

Take a minute out of your busy day for a little laugh . . . listen to this story about a Christmas Bird . . .     Click Here


 



BIG Stocking Promotion on Exclusive Products!

Meet the 3 newest arrivals to our family . . .   Exclusive Large Breed Adult      Exclusive Large Breed Puppy      Exclusive Puppy Formula
                                                                                             (Click on product name to view features & benefits of each)

Take advantage of the special Stocking Promotion on these products.  PE1189 -- First order date is November 20th, last ship date is December 31st. 
Click Here for Stocking Promotion details and order form!

Pheasant and Duck Hunting Season is Upon Us!

Pheasant and duck hunting season is here -- now is the time to promote Exclusive™ Chicken & Rice Performance, designed to provide optimal nutrition for hardworking and highly active dogs.  Click Here for more information on this complete and balanced diet for active dogs of all breeds.


Useful Web Sites:

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