| Courtesy of Tracy Coffland |
 |
Midwest Edition Electronic Newsletter |
| Calendar | Useful Web Sites | Questions & Comments | Contact Information | |
| Merchandising/Business Operations | Cattle | Companion Animal | Horse |
October 12, 2006
Volume 1, Number 6
Well, Fall is truly here, as the temperatures have dropped, and the fields are clearing at a crazy pace. With the hustle of the busy harvest season, it is easy to forget about the importance of selling lifestyle feeds. Pet and horse feed sell all year, so don’t forget to work on events and promotions to elevate your sales. Horse Health Fairs and Winterize your Horse events are in full swing, so keep up the good work. This also makes a great time to schedule show animal evaluation and selection meetings. I’ve got a number on the calendar, but the more the better. These make great “edutainment” and are wonderful at spreading the work on our highly successful show feeds. If you are interested in scheduling an event of any kind, contact your sales rep ASAP, and we’ll do anything we can to assist your sales growth. As always, thank you for your business, and have a safe and prosperous harvest season.
Tracy
Tracy Coffland
Account Specialist, Lifestyle Feeds
Land O'Lakes Purina Feed
(319) 350-5003
E-Mail: tlcoffland@landolakes.com
Calendar
Oct. 21-22 SHERMAN TEGTMEIER REINING ESSENTIALS CLINIC,
American Legacy Stables, Omaha, NE. Includes a FREE Purina Event on
Oct. 21st.
(See more details in Horse section below)
Chowland Sign
Components
Looking for a way to jazz up your feed retail area?? We
rolled out a new Purina Chowland signage program at the Retail Solutions Expos.
Whether you have a small retail area or a large store, you can pick and choose
the signs that are appropriate to your individual needs. Great for identifying
your product categories and adding color & excitement to your store. Dress up
your store and work with your Account Manager on an event to show it off!!!
(Click
Here for more detailed information and order form)
Order Your 2007 Calendars NOW!
We have several different specie calendars available for 2007 as well as a multi-functional Farm pocket calendar -- or choose from Special Companions, Just Horses and Farm Animals. If you are interested in ordering any 2007 Calendars, contact Global Publishing & Marketing, 1000 Highway 4 South, Sleepy Eye, MN 56085. Phone: (800) 421-5254 Fax: (800) 206-2977. Calendars run $2.32 each for an order of 50-99. (Or contact your sales rep for more information.) Click here for calendar flyer and details!
Paul Homb
Retail Development, Land O'Lakes Purina Feed
(815) 541-3406
E-Mail: phomb@landolakes.com
Fog Fever
This cattle disease has nothing to do with fog and cattle usually
do not run a fever. It is an acute (rapidly developing) respiratory
disease of cattle.
To learn more on what causes it, how to diagnose it and the treatment of it --
read this interesting article written by Dr. John Maas at the School
of Veterinary Medicine at the University of California in Davis.
(Click
Here to read or print this article)
Heritage Trading Company - Cattle Products
Check out the Merial Large Animal Fall Rebate Program and Pfizer's Dectomax
rebate
program. Also, Behlen Country has some 4th Quarter Specials with discounts
offered. And now would be the time to stock up on your winter de-icer needs with Allied Precision
products.
(Click
Here to read or print Heritage Trading Company's Cattle Specials)
Want To Register A Show Chow Winner?
If one of your customers had a Grand or Reserve Champion that
was fed one of the qualifying Show Chows, they are eligible for the Show Chow
Winners Circle Award. For more information and to access the on-line
registration: Go to
www.showchowrewards.com -- to register, click on
"Click Here To Register." All entries are due no later
than 60 days after the qualifying show.
Profit-Building Wildlife Block Promotion!
Save up to $1.50 per block! PE# 0931--One order, one
shipment! Last shipment: Nov. 24, 2006 (Click
Here for promotion details and order form)
New Purina Wildlife Product Guide
A new Wildlife Product Guide from Purina Mills is now available.
This all-inclusive product guide highlights Purina Mills' top-selling national
Wildlife products. You will find a description of each product and the
features/benefits points for each of these products in this new literature.
The form no. is SP5344. Place your order on Ag-To-Ag. (If
you need a password, call 866-270-4706) -or-
call Customer Service at 800-227-8941, and they will assist you in using
this service.
New Purina Mills Horse Website
It is time to visit
www.horse.purinamills.com. This new and improved website is in the
beginning stages of change. The site is fun and exciting and will keep
evolving this year and next. Check our the new sections of our website.
Remember to visit to find event listings and use as a resource for products,
terms and articles on horse care. (Click
here to view picture of our home page layout) Or go to:
www.horse.purinamills.com.
Attention Gold Dealers!
If you are holding a Horse Health Fair event, you are entitled to
a 10% off Equine Senior horse feed voucher (PE29) for up to ten tons of feed.
Thank you, Gold Dealers, for participating in our Gold Dealer Program as well as
holding a Horse Health Fair event!
Sherman Tegtmeier Reining
Essentials Clinic
Sherman Tegtmeier Reining Essentials 2-Day Riding Clinic will
also be conducted on
October 21st & 22nd -- (Click
Here to view detailed flyer)
For more information, contact Chris Ludlow
(816) 918-8945
Ultium Proof
Sherman Tegtmeier, professional reining horse trainer, has some
personal comments on Ultium. Read his testimony on his Ultium experience!
(Click
Here for Sherman Tegtmeier's testimonial)
(Click
Here for Pic with World Champion Nu Reminic Chex)
(Click
Here for Pic 2)
Change in Price List Mailings as of November 6, 2006
Effective November 6th, the consolidation and mailing procedure will
change to improve the delivery of pricing information to you. Please
contact your sales rep with any questions you might have.
(Click
here to view details on this new procedure) (Click
Here to view graphic of new envelope)
Grain Mites and Psocids
It's that time of year when we need
to put all our efforts forth for the invasion of Grain Mites and Psocids . . .
exactly what are these pests, what conditions promote this problem and what is
the best method for prevention and control? (Click
Here to view or print informative article)
3 New Exclusive Products Coming Soon!
Three new products should be hitting the Chow Plants around
November 1st! A BIG stocking promotion will be launched later in the
month! Watch the November newsletter for more details . . . . . . . (Click
Here to view Exclusive Large Breed Adult)
(Click
Here to view Exclusive Large Breed Puppy)
(Click
Here to view Exclusive Puppy Formula)
Happy Hound Dog Biscuit Racks
Happy Hound Dog Biscuit Racks are available to you for FREE with
your order of 4 cases of Happy Hound Dog Biscuits or with a new PMI pet food
SKU. Use PE 0337 for your free rack when you call in your order to
customer service. (Your shipping plant may have to get the rack in from
the Richmond Distribution Center.)
Halloween Pet Costume Contest
Increase your store traffic . . . have a Pet Costume Contest. You
can create different prize categories such as scariest costume, pet-owner look
alike costume, etc. All participants should receive a trick or treat bag
with appropriate treats . . . like Happy Hound dog biscuits . . . for the canine
contestants. Judging can be done at a specific contest time or
participants could come in over a given period of time and have a photo taken and
judging can be done at the end of the contest period.
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Feed Dealer Electronic
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